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Personal Finance PR Services for Financial Brands

JBH delivers personal finance PR that builds trust, earns links, and drives SEO performance for financial brands.

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JBH is a digital PR agency helping personal finance brands earn high-authority links, drive organic growth, and gain trust in national media.

Our digital PR work has earned coverage for clients in top-tier outlets like BBC News, The Guardian, Refinery29, and Metro.

In a credibility-sensitive sector, our SEO-first PR approach improves rankings, builds authority, and drives growth for financial brands.

Our Personal Finance PR Services and Campaign Types

JBH combines proprietary data, expert commentary, and journalistic storytelling to help personal finance brands grow visibility and earn media trust.

From fintech startups to comparison sites and brokers, we work directly with SEO, brand, and content teams to drive measurable performance.

Our personal finance digital PR services include:

  • Data-Led Campaigns – We use proprietary or aggregated data to craft PR stories that earn authoritative media coverage and backlinks.
  • Press Office – Always-on media outreach including thought leadership, trend commentary, and rapid-response opportunities.
  • Thought Leadership – We place expert commentary in targeted media to strengthen trust, authority, and EEAT signals.
  • Performance Reporting – We track rankings, traffic, backlinks, and ROI with custom dashboards.

From Buy Now, Pay Later (BNPL) to mortgages and pensions, we help financial services brands build trust with consumers, and with Google.

Clients We Support with Personal Finance PR

JBH works with leading brands across the personal finance industry to deliver measurable PR outcome.

  • Money.co.uk – A UK-based comparison platform connecting users with top deals on credit cards, mortgages, and personal loans.
  • Better.co.uk – A digital-first mortgage broker that simplifies the home-buying process through personalised guidance and automation.
  • Uswitch – A switching service helping UK consumers find savings on energy, broadband, mobile, and personal finance products.

Our digital PR campaigns secure coverage in national and niche financial media, positioning your brand and experts as trusted voices.

Case Study:

Money.co.uk Data-led PR for SEO and backlink growth

A consumer data-driven campaign earned 126 backlinks and boosted SEO visibility for Money.co.uk.

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Digital PR

Money.co.uk: Digital PR & Link Building

How do you reach new audiences and build high quality backlinks from new and unique domains? By tapping into the UKs brand-a-lust during lockdown...

Case Study:

Uswitch Newsjacking with Ofcom complaints data

Using Ofcom complaints data, JBH generated media coverage for Uswitch by exposing the UK’s most controversial TV shows.

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Digital PR

Uswitch: Digital PR Case Study

We looked at timeless TV favourites alongside the most complained about TV moments continuously repurposing data for links upon links.

Case Study:

Better.co.uk – 60% revenue growth via multi-channel PR

JBH helped Better.co.uk grow revenue by 60% with a mix of reactive PR, newsjacking, and press office support.

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Digital PR

Better.co.uk increased revenue by 60% with Digital PR in Just Six Months

When budgets tightened, this client saw a 60% surge in revenue from investing in digital PR activity.

Start Your Personal Finance PR Journey with JBH

JBH supports personal finance brands with everything from press office support to full-scale campaigns, boosting visibility, trust, and sustainable growth through digital PR.

Book a discovery call below to learn how JBH’s personal finance PR services can grow your brand.

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