Celebrating Ten Years of JBH with Ten Stand-out digital PR campaigns
29 / 06 / 20
If you missed our PR fails webinar, then here’s your chance to catch up!
As an industry, we’re very good at sharing the campaigns that generate great results, but we’re not so open about the campaigns that don’t go to plan, and whilst it’s natural to only highlight the good, I think digital PR agencies especially need to be more open publicly that not all campaigns are successful and therefore better manage client expectations.
To get a mixture of perspectives, we invited three industry experts – Bethanie Dennis from AGY47, Nathan Abbott from Kaizan and Rebecca Moss from JBH to share their experiences of campaigns that didn’t go to plan and how they responded.
The webinar covers: