The Digital Marketers Reading List Vol 2
Digital Marketing
Tips
We may not work in the crisis management side of PR, but it does not mean we don’t encounter a PR crisis in our careers, and anyone that hasn’t is either extremely lucky or is playing it too safe and not challenging themselves.
In this webinar, we’ve invited the digital PR managers at JBH to candidly share their own experiences of what can and does go wrong in digital PR – from being called out by journalists and terrible timing to campaigns with zero links and much more. But more importantly, what can we learn from these disasters and how do these situations make us better and stronger PRs in the long run?