JBH Content Marketing Services

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Planning Services

The preparation and planning stage of any content marketing campaign is crucial. We work strategically with clients, taking our time to gain an in-depth understanding of what drives a business, its vision, its mission and what can be done to achieve bottom line objectives. Our integrated campaigns include both marketing and content marketing strategies to help anticipate and fulfil your customers’ needs. We carry out exhaustive market analysis to give you a distinct competitive edge and are also equipped to plan, implement and manage social media for our clients. To recap, our complete planning services include:

Content strategy Brand & competitor research Content audit Content creation Campaign planning

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Design Services

Once we have settled on a master plan, it’s time to get imagining. We always pay close attention to the client’s fundamental requirements in order to ensure all stakeholders are satisfied – for example, an international rebrand is not the same thing as internal marketing. Today’s increasingly digitally-connected society calls for campaigns that work across a range of devices. Our designers can create seamless content for smartphones, tablets, laptops and desktop. Consumer engagement and interaction remains always at the forefront of our thinking – we wouldn’t want our clients to miss out on any conversation opportunities with customers. A summary of our design services:

Design for digital & print Website design & development Mobile & app design Video Email Marketing

JBH - Creation Services

Creation Services

The creation process gives us the chance to engage audiences through a bespoke branded service across print, digital and social platforms. We research, write, design and distribute a variety of content mediums, from blog posts and eBooks to presentations and infographics. Our copywriting services can be tailored for branded and editorial content on the web or in print. Distribution and promotion remains fundamental to the creation process. Our work should always have some kind of hook – an interesting or thought-provoking element that grabs the attention of industry influencers, members of the press and most importantly, your audience. As such, JBH’s creative options include:

Copywriting Infographics Interactive content eBooks, PDFs & presentations Blog content Web tools

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Distribution Services

When it comes to publishing and promotion, all platforms have potential. We publicise and plug magnetic content through all the most relevant channels to reach your audience with terrific impact. We adapt content to suit an assortment of channels, giving clients more bang for their content buck. There aren’t many agencies who do outreach like we do. Our network of influencers are key in giving clients the upper hand – a strategy far more effective than reducing the credibility of your brand by paying for sponsored content. We work with bloggers, journalists and media professionals to get you genuine, deserved placements. This level of reach, search ranking and reputation is possible thanks to our high quality written and visual content. So, last but not least, here’s our publishing complement:

Influencer marketing & Blogger outreach Digital PR Integrated campaigns Social Media campaigns

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