CASE STUDY:
Digital PR & Outreach
FOOD FOR THOUGHT
An interactive look at the benefits of superfoods for mind, body and spirit

Objective

  • Create a buzz on social media and drive shares
  • Generate backlinks and traffic for buyagift.com
  • Increase visibility for health-related products

Activity

  • We brainstormed an original health and food-related concept
  • We built a fully-responsive HTML5 interactive
  • We played with design and functionality to make it fun, attractive and easy to use

Results

This project was a dream in terms of outreach. The interactive was very well-received and received plenty of placements on national and international websites.

To date it has received more than 294,000 unique page views and more than 6,300 social shares.

Featured on